Thunder Bay is about to witness something extraordinary.
From 6:00 a.m. Monday, May 11 to 6:00 p.m. Tuesday, May 12, the airwaves of 99-9 The Bay and Country 105 will come alive with stories of hope, resilience, and community during 36 Hours for Your Thunder Bay, a first‑of‑its‑kind fundraising event that brings together four cornerstone local charities under one powerful mission.
This is more than a fundraiser.
It’s a landmark moment for Thunder Bay.
For the very first time, George Jeffrey Children’s Foundation, Habitat for Humanity Thunder Bay, Our Kids Count, and Roots to Harvest are uniting as one, working collaboratively to uplift families, support children, strengthen food security, and build safe, stable homes across our community. Led by Acadia Broadcasting, YourThunderBay.ca, 99-9 The Bay and Country 105, whose commitment to local impact has long been a driving force in Northwestern Ontario, this ambitious 36‑hour live, on‑air event proves what’s possible when purpose and passion align.
Four Causes. One Powerful Opportunity to Give.
Every community has needs, but when those needs are met together, the impact multiplies.
At its heart, 36 Hours for Your Thunder Bay addresses some of the most urgent challenges facing families and individuals today:
- Healthy child development
- Strong, supported families
- Reliable access to nutritious food
- Safe, affordable housing
When you donate to this event, you’re not choosing just one cause, you’re investing in four life‑changing organizations at once. Every dollar raised is shared equally, ensuring support reaches thousands of people across Thunder Bay in meaningful and lasting ways.
This is community giving at its most powerful.
A First‑of‑Its‑Kind Collaboration
Never before have these four organizations come together for a single, unified fundraising effort—and that’s what makes this moment so special.
Each charity brings its own expertise, voice, and lived impact. Together, they form a collective force rooted in shared values, trust, and a belief that working together creates greater change than working alone.
Throughout the 36 hours, listeners will hear real stories—stories of families finding stability, children reaching milestones, young people discovering opportunity, and neighbours supporting one another. It’s not just about raising funds. It’s about building momentum for a more connected, compassionate Thunder Bay.
Meet the Charities Making It Happen
George Jeffrey Children’s Foundation
For generations, George Jeffrey Children’s Centre has been a lifeline for children and youth with physical, developmental, and communication challenges. Through specialized pediatric therapies, family‑centred programming, and individualized supports, the Centre helps young people reach their fullest potential. For many families, George Jeffrey is more than care, it’s guidance, reassurance, and hope during some of life’s most challenging moments.
Habitat for Humanity Thunder Bay
Habitat for Humanity Thunder Bay believes that everyone deserves a safe, decent place to call home. By partnering with families, volunteers, and community supporters, Habitat builds affordable homes that create stability, independence, and opportunity. The impact is generational, children do better in school, families gain financial security, and neighbourhoods grow stronger.
Our Kids Count
Our Kids Count strengthens families from the ground up. Through nutrition programs, parenting resources, family support services, and inclusive community spaces, they work every day to reduce isolation and build resilience. From healthy meals to meaningful connections, Our Kids Count ensures families feel welcomed, supported, and empowered, no matter their circumstances.
Roots to Harvest
Roots to Harvest is reimagining food security in Thunder Bay. Through urban agriculture, youth employment, education programs, and food distribution, they create hands‑on opportunities for people to connect with healthy food and each other. Their work feeds bodies, builds skills, restores dignity, and strengthens the social fabric of our city.
Why Your Donation Matters More Than Ever
When you support 36 Hours for Your Thunder Bay, you’re helping children access care, families put food on the table, parents find stability, and neighbours build safe homes. You’re backing organizations that are deeply rooted in our community, and you’re amplifying their impact by supporting them together.
This event shows what Thunder Bay does best: come together when it matters most.
Whether you give once, give big, or encourage others to tune in and donate, your support becomes part of a collective effort that reaches far beyond these 36 hours.
Join the Movement
Mark your calendar. Tune your radio. Share the stories even join us for the 2 day barbeque with Fox on the Run.
Most importantly, donate what you can.
36 Hours for Your Thunder Bay
Live on 99‑9 The Bay with Danny and John, and on Country 105 with Dee, Paige and Candi
6:00 a.m. Monday, May 11 – 6:00 p.m. Tuesday, May 12
Four amazing charities. One united community. Endless possibilities.
Together, we can transform lives—one donation, one story, one family at a time.
